Косарєв, Вячеслав МихайловичДемьянчук, Борис Олександрович2018-06-092018-06-092018ISBN 978-0-9988574-5-8http://ir.duan.edu.ua/handle/123456789/1470The article shows necessity of both rational and heuristic behavior while preparation and decision-making. Compromise behavior theory has been developed based on: utility and risks model under the antagonistic uncertainty; consideration of preferences of a decision-making person; consequences of a decision prediction method.en-USdecision-making under the conditions of uncertainty, antagonism models, compromise theory, utility and risks function, prediction of consequences of a decision.The theory of decision-making on the basis of the model of useful and risk in the conditions of countering the competitorsПрогнозирование последствий принятого решения на основе модели полезности и риска в условиях противодействия конкурентовStructural transformations and problems of information economy formationBook chapter