Application of different tools of analysis of external and internal business environment and identification of business strategy.

Скорочена інформація про документ
dc.contributor.authorStalinska, A.
dc.contributor.authorAl Hooti, I.
dc.contributor.authorAl Wahaibi, M.
dc.contributor.authorAl Hamrashdi, A.
dc.contributor.authorAl Maashri, L.
dc.date.accessioned2020-03-19T11:12:34Z
dc.date.available2020-03-19T11:12:34Z
dc.date.issued2018
dc.description.abstractThe article represents the application of different tools for analysing external and internal business environment such as PESTEL and SWOT in order to identify generic business strategy. Case of such application is OmanTel - public corporation, leading telecommunication provider in Sultanate of Oman. Based on collected secondary data, descriptive analysis of and some company’ internal factors, as its vision, mission, core values and strategic objectives is presented. The article also contains descriptive analysis of Oman business environment using PESTEL framework. Based on both internal and external factors analysis, SWOT was generated for OmanTel. Results of analysis done were considered in identifying generic strategy pursued by OmanTel.uk_UA
dc.identifier.other10.32342/2074-5362-2018-25-6
dc.identifier.urihttp://ir.duan.edu.ua/handle/123456789/2488
dc.language.isootheruk_UA
dc.publisherУніверситет імені Альфреда Нобеляuk_UA
dc.relation.ispartofseries2;(25)
dc.subjectgeneric business strategy, business environment analysis, SWOTuk_UA
dc.titleApplication of different tools of analysis of external and internal business environment and identification of business strategy.uk_UA

Файли

Контейнер файлів
Зараз показуємо 1 - 1 з 1
Ескіз
Назва:
8.pdf
Розмір:
855.02 KB
Формат:
Adobe Portable Document Format
Опис:
Завантажити
Ліцензійна угода
Зараз показуємо 1 - 1 з 1
Ескіз недоступний
Назва:
license.txt
Розмір:
171 B
Формат:
Item-specific license agreed upon to submission
Опис:
Завантажити

Зібрання

Європейський вектор економічного розвитку