Перегляд за Автор "Haczela, E."

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    Документ
    Innovativeness of the food industry in Poland on the example of the dairy sector
    (Університет імені Альфреда Нобеля, 2019) Wojtoń, P.; Haczela, E.; Rogowska, A.; Ślusarczyk, B.; Górka, M.
    In a market economy, the innovativeness of the Polish food industry is a key element of its competitiveness. Success of a product on the market depends first of all on the application of an appropriate technology, which makes it possible to obtain an attractive product incurring as little expenditure as possible at the same time. Therefore, entrepreneurs in the food industry try to systematically introduce new products to their offer, effectively competing on the market not only with price, but above all, with nutritional value, attractive taste, smell and appearance, as well as durability. Such activity increases the demand for new technologies of food production and storage (Baranowska and Piątka 2016).The aim of the article was to present innovation in the food industry on the example of the dairy industry.