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    DEVELOPMENT AND WAYS OF IMPLEMENTATION OF THE INTERNATIONAL INVESTMENT PROJECT “TENNIS ACADEMY OPENING” IN GREAT BRITAIN
    (2025) Prykhodko Mariia
    This paper aims to explore the concept of establishing a tennis academy in the UK and presents the necessary financial calculations to determine the project's investment viability. Key objectives include analyzing the British economy, identifying potential investment zones, and evaluating the associated benefits and risks. The UK's economic and demographic factors are examined to assess both advantages and limitations. Additionally, the study evaluates the UK’s attractiveness as a destination for foreign investment, predicts future trends in this sector, and considers its potential as an entrepreneurial environment. Finally, the thesis provides a justification for the proposed project, a description of its competitive advantages and market competition, and an assessment of key financial indicators - such as Net Present Value (NPV), Payback Period (PP), and Profitability Index (PI) - to reflect the project's overall efficiency