2019 - 2020 н.р.

Постійне посилання зібрання

https://ir.duan.edu.ua/handle/123456789/2026

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Перегляд 2019 - 2020 н.р. за Автор "Афолабі-Ібрагім, Фаріда Оладжумоке"

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    Документ
    THE DEVELOPMENT AND IMPLEMENTATION OF THE INTERNATIONAL INVESTMENT PROJECT: A RESTAURANT BUSINESS IN NIGERIA
    (Університет імені Альфреда Нобеля, 2020) Афолабі-Ібрагім, Фаріда Оладжумоке
    This work presents an idea of investment in a modern restaurant business in Nigeria. Such an investment needs a devotion of significant time and resources to investigate and analyze the economic and investment climate, the current market situation and business location potential of the site of such a proposed project. However, limited information is available on the relative importance of various site selection factors for restaurants in Nigeria. The main objective presented in this thesis is the measurement of the feasibility, viability and financial potentials of a proposed modern day restaurant idea in Nigeria. To achieve this, this thesis is going to first identify the problems encountered in the process of making an investment in such a project as the one being examined here (a modern day restaurant), then offer some solutions based on the feedbacks from field research. The bulk of the reported issues encountered in making such an investment in Nigeria were collated from opinions and feedbacks from interviews conducted with stake-holders in the business (restaurant owners and financial-experts business analysis and realtors) and the others from published literature / studies. The other objective of this thesis is to identify and rank the importance of the factors that influence the Nigerian restaurant industry by conducting an online questionnaire. The results of this study will serve as a guide to establishing a prospective modern day restaurant in Nigeria. This thesis is going to include detailed and comprehensive structure on the idea of a restaurant business, how it adds value to the Nigerian investment market, financial potentials and other pros and cons.