IMPROVING THE COMMUNICATION POLICY OF AN ENTERPRISE BY MEANS OF INTERNET MARKETING

dc.contributor.authorTrotsenko O.O.
dc.date.accessioned2025-01-06T16:42:17Z
dc.date.available2025-01-06T16:42:17Z
dc.date.issued2024
dc.description.abstractIn bachelor’s thesis considered the theoretical foundations of the company's communication policy and Internet marketing, analyzed the communication policy of Antron LLC, developed recommendations for new strategies for using Internet marketing in the communication policy of Antron LLC. Comprehensive Internet marketing strategies are proposed, which will have a proactive approach to interaction with the target audience through various digital channels, combined with the experience of a specialized manager of digital media, which will contribute to the improvement of LLC.
dc.identifier.urihttps://ir.duan.edu.ua/handle/123456789/4929
dc.language.isoen
dc.subjectcommunication policy
dc.subjectinternet marketing
dc.subjectmarketing mix
dc.subjectcommunication tools
dc.subjectdevelopment of new enterprise strategies
dc.subjectanalysis of the communication policy of the enterprise
dc.titleIMPROVING THE COMMUNICATION POLICY OF AN ENTERPRISE BY MEANS OF INTERNET MARKETING
dc.title.alternativeУдосконалення комунікаційної політики підприємства засобами інтернет-маркетингу
dc.typeOther

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