Кафедра підприємництва, торгівлі та біржової діяльності

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https://ir.duan.edu.ua/handle/123456789/41

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Зараз показуємо 1 - 20 з 41

DIRECTIONS OF INCREASE OF COMPETITIVENESS OF THE ENTERPRISE
(International Journal of Innovative Technologies in Economy, 2018-05-17) Kuzmenko, Oksana
Methodical and practical approaches to determining the directions of increasing the competitiveness of the enterprise in the conditions of globalization as one of the criteria of efficiency and demand for products
Formation of target segments of consumers as a component of effective strategic management
(2017-07-07) Orlova, Victotiya
HUMAN RESOURCES IN THE SYSTEM OF ENTERPRISE STRATEGIC MANAGEMENT
(Економічний нобелівський вісник, 2016-07-07) PAVLOVA, V.A.; ORLOVA, V.N.
The problems associated with the studying of the level of the enterprise human resource provision and requirements have been analyzed. The groups of workers at the level of their opportunities for career growth and learning ability have been formed. The approaches to the integration of motivational incentives to the staff development and participation in the implementation of the strategy have been offered. The criteria for assessing the staff competitiveness from the positions of both managers and clients have been obtained
Identification And Assessment Of External Risks Of The Enterprise's Foreign Economic Activity
(INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH, 2020-02-15) Pavlova, Valentyna; Nesterova, Kateryna; Marchenko, Valentina; Lazebnyk, Lazebnyk; Burkova, Liudmyla; Omelchuk, Lesia
Recommendations on identification and assessment of external risks of foreign economic activity of the enterprise are developed in the article, namely, the algorithm of sequence of risk management is proposed, recommendations for identification of external risks of foreign economic activity of the enterprise are developed, namely the use of three-dimensional model of identification of risks of foreign economic activity, tabular description of enterprise ; for the qualitative and quantitative evaluation of the enterprise the algorithm of integrated risk assessment of the FEA of the enterprise is proposed; to simplify the calculation, it is recommended to develop a software product for the calculation of the integrated risk index of FEA. Thus, the recommendations offered in the article allow the enterprise to identify and evaluate the external risks of the FEA in a timely manner, and also make it possible to conduct the activity of the enterprise as a whole more effectively.
Investment climate in Ukraine: Reality and perspectives
(Соціально-економічні проблеми і держава, 2015-06) Serhieieva, Olena
The limited economic resources of Ukraine raise the problem of the additional funding sources finding. One of these sources is domestic and foreign investment. In the article it is maintained that the investment environment is formed under the impact of political, legal, economic and social factors. The importance of each factor in a particular country is different, because it depends on the level of economic development, historical and national trends, a set of resources and so on. The state and trends in the investment sphere of Ukraine and the features of the investment attractiveness of Ukrainian economy in the global economic space are analysed in the article. The ways of investment activity increasing in Ukraine are considered. The significant role of a stable investment climate forming to ensure socio-economic development of Ukraine is grounded. The problems of a positive investment climate support are studied. The advantages of investing to Ukraine and the main reasons that restrain the investment development are detected. The main measures to improve the investment climate are proposed
Management of Enterprise Innovation Costs to Ensure Economic Security
(International Journal of Recent Technology and Engineering (IJRTE), 2019-09-10) Pavlova, Valentyna; Bondarenko, Svitlana; Verbivska, Liudmyla; Iefimova, Ganna Iefimova; Mamrotska, Oksana
Innovative activity has always been a sphere of economic activity with a difficultly predicted ratio of costs to the resulting economic effect. The size of the costs of implementing innovative activities is often determined by many factors and the effective management of these costs determines the economic success of the organization. The volume of expendable resources is one of the most important indicators of the effectiveness of any enterprise, and the expenditure of money on innovative activities is also the basis of economic security of any organization. The effectiveness of cost management is determined by how little resources have been used up and how much effect has been achieved. Uncontrolled spending of resources, and senseless spending on the modernization of the entire range of products can lead to the collapse of even the most successful innovative enterprise. The economic security of any organization associated with innovation is primarily dependent on the effective management of the costs of implementing this innovation.
PROFESSIONAL PROSPECTS OF POLISH LOGISTICIANS IN THE LIGHT OF THE HIGHER EDUCATION: STUDENTS’ OPINION RESEARCH
(Poznan University of Technology, 2016-10-28) Pawłyszyn, Irena; Rizun, Nina; Ryzhkova, Halina
The paper focuses on a topic concerning the students’ professional future. Students more often and more are prepared to leave the labor market. In addition to the ongoing higher education they get their education at a variety of courses and trainings; they increase their skills in workshops or attend internships and practices to become attractive candidates for the job in the eyes of a potential employer. At this point a number of questions raises, such as: do students choose their future profession consciously? what do they expect from the future profession? are they interested in working abroad after graduation? etc. According to the Forbes, logistician profession was in the top ten most popular professions in 2013 in Poland. That is why the objective of the paper was to identify the expectations of students who study Logistics at the Faculty of Engineering Management, Poznan University of Technolog
Risk Management Culture as a Systematic Method for Ensuring Safety Development
(International Journal of Recent Technology and Engineering (IJRTE), 2019-11-20) Pavlova, Valentyna; Prokopenko, Olha; Kholod, Borys; Niziaieva, Viktoriia; Shtepa, Olena; Orlova, Victoria
Issues of developing a culture of risk management, today is perhaps one of the most significant in risk management. The lack of a well-built risk management culture is for many companies, one of the main barriers to building an effective risk management system. It should be understood that all methods that are used to manage risk are as effective as the culture of risk management in the organisation. It depends on the culture of risk management how secure the organisation can feel as part of its development strategy. The development of a risk management culture, in contrast to increasing the costs of expanding the risk management department, is an intensive way to increase the effectiveness of the risk management system and, as a result, provide the possibility of safe development under any market conditions and challenges. By cultivating a risk management culture for the entire hierarchy of employees, you can achieve much better results than simply hiring expensive risk managers.
Substantiation of the Choice Diversification Strategy for Ensuring the Safety of the Enterprise Activity
(2019-11-01) Kuzmenko, Oksana; Ignatyuk, Anzhela; Doroshenko, Andrii; Koptieva, Hanna; Vitrenkoo, Andrii; Khumarova, Nina
The development of diversification enables the enterprise to provide economic security, achieve competitive advantages and minimise the risks of its activities. The research in the article is divided into three main blocks: In the first, the theoretical foundations for substantiating the choice of strategy for diversification of the production enterprise were summarized. The second proposes a methodologyof technology of choice of production strategies for ensuring the safety of the enterprise activity. The third block contains the development of recommendations to justify the choice of diversification strategy:the mechanism of formation and realization of diversification policy of the enterprise is offered;the use of the peer review method to justify the choice of diversification strategy is clearly presented (possible directions of strategy of diversification of activity are identified and the most promising directions of strategy of diversification of activity of investigated enterprise are selected by the method of a priori ranking);developed the methodological foundations for managing the diversification strategies of an industrial enterprise, which is a necessary element of the systematic support of the strategy of diversification of the enterprise activity (proposed an integrated algorithm for managing the diversification strategies of industrial enterprises; a fragment of the matrix of the choice of the type of diversification was developed, based on the goals and motivational reasons;the hierarchical structure of the decision-making system for the choice of rational diversification strategy is proposed and the scale of values of confidence coefficients is developed.
THE FUTURE OF LOGISTICAL EDUCATION IN POLAND AND UKRAINE: COMPARATIVE ANALYSIS OF STUDENTS' OPINIONS
(LogForum, 2016) Ryzhkova, Halina; Pawłyszyn, Irena; Rizun, Nina
A professional future is the next logical step after a student completes their chosen degree course. More frequently, even during their studies, young people seek opportunities to participate in various conferences, training courses, internships, work placements, and to travel abroad, etc. All of this has one main goal - to increase the student's attractiveness as a potential employee on the labour market. Thus, it becomes very important to ask relevant and timely questions to students about the knowledge they gain during their studies, the skills they possess and how they perceive their future work.
THE MECHANISM OF STIMULATION OF THE DOMESTIC MARKET OF REAL ESTATE IN MODERN CONDITIONS
(2019-04-04) Kuzmenko, Oksana
The ways of improving the mechanism of stimulation of the domestic real estate market in modern conditions are considered: from the standpoint of its specific features and features of its subjects, as well as the regularities of functioning both in the market as a whole and in its separate sectors; in conjunction with the investment and commodity markets, the market of services taking into account the transfer of their features to the functioning of the real estate market; taking into account the existing developing infrastructure.
THE RESEARCH OF THE INNOVATION POTENTIAL STATE: NATIONAL AND GLOBAL ASPECTS
(Journal of Economics and Economic Education Research, 2020-01-10) Pavlova, Valentyna; Lokhman, Natalya; Bocharova, Yulia; Kornilova, Оlena; Kozhukhova, Tetiana
The monitoring of Ukraine’ innovation potential statistical indicators by the parameters which determine an innovation activity and based on which an integral indicator of the innovation potential development changes character was calculated, has been done. Based on calculations, quality characteristics of formation and using of Ukraine’ innovation potential has been provided. The countries rating by the Global Innovation Index has been analyzed in detail; Ukraine’ position in this rating has been determined; the comparing characteristics of Ukraine’ and Switzerland (leading country) innovation index indicators has been provided. Within the GII formation analysis in 2017, strengths and weaknesses which affect Ukraine’ rating have been determined; factors which increased during the analyzed period in comparing to the basic indicator have been also determined.
THEORETICAL ASPECTS OF TRADE ENTERPRISE AND POPULATION NEEDS
(Higher School of Social and Economic, 2019-05-01) Kuzmenko, Oksana
Влияние рыночных и институциональных факторов на конкурентоспособности предприятия
(2017-05-15) Павлова, Валентина Андріївна
В статье предложены методические подходы к определению влияния факторов на выбор управленческого решения относительно направлений действий менеджмента предприятия по реализации стратегии обеспечения конкурентоспособности
ДОСЛІДЖЕННЯ ВІДПОВІДНОСТІ РЕСУРСНОГО ПОТЕНЦІАЛУ МАШИНОБУДІВНОГО ПІДПРИЄМСТВА ЙОГО РЕЙТИНГУ
(Економіка та держава, 2012-09-11) Кузьменко, Оксана Василівна
The article studies the method of estimating resource potential and its conformity to engineering enterprise rating among major competitors within a certain period of time.
ЕКОНОМІЧНИЙ ЗМІСТ ІНВЕСТУВАННЯ НА ПРОМИСЛОВИХ ПІДПРИЄМСТВАХ
(2015) Сергєєва, Олена Романівна
Здійснено аналіз економічних процесів, зокрема й інвестиційної діяльності. Досліджено підходи до трактування інвестицій. Визначено, що розвиток ринкових відносин пов’язаний з розвитком різноманіття об’єктів інвестування, до складу яких входять різні види реальних активів і фінансових інструментів.
МАРКЕТИНГОВАЯ КОМПОНЕНТА В ПРЕДЛОЖЕНИИ ИННОВАЦИОННОЙ ЦВЕТОЧНОЙ ПРОДУКЦИИ
(Науковий вісник Полтавського університету економіки і торгівлі, 2012) Павлова, Валентина Андріївна
Розглядаються теоретико-прикладні аспекти застосування маркетингового інструментарію в пропозиції інноваційної квіткової продукції та участі служби маркетингу в інноваційному проекті щодо її вирощування і реалізації.
МОЖЛИВІСТЬ КРИЗ І НЕОБХІДНІСТЬ АНТИКРИЗОВОГО УПРАВЛІННЯ НА ВІТЧИЗНЯНИХ ПІДПРИЄМСТВАХ
(ДЕРЖАВНЕ УПРАВЛІННЯ, 2015-12-17) Сергєєва, Олена Романівна
У статті розглядається необхідність антикризового управління в сучасних умовах господа рювання, наводяться основні заходи необхідні для подолання кризової ситуації на підприєм ствах. Досліджено сучасний стан підприємств України, визначено можливість криз та не обхідність антикризового управління на підприємствах. Визначено, що багато підприємств України перебувають в кризовому або передкризовому стані. Тому система антикризового управління передбачає їх фінансово виробниче оздоровлення і розвиток в оптимальному ре жимі. Крім того, навіть при усталеному функціонуванні економіки підприємства повинні вжива ти заходи, спрямовані на запобігання різкому погіршенню економічних показників діяльності. Зазначено, що антикризове управління необхідно розглядати незалежно від величини підприємств та галузевої належності, оскільки для такого управління є загальні базові чинни ки, які можна застосовувати в усіх випадках.
МІСЦЕВЕ САМОВРЯДУВАННЯ У ПРОЦЕСАХ ДЕМОКРАТИЗАЦІЇ СУСПІЛЬСТВА В УКРАЇНІ
(2014-02-21) Сергєєва, Олена Романівна
Досліджено значення місцевого самоврядування у процесах демократизації суспільства. Визначено роль громадянського суспільства у здійсненні суспільного вибору територіальними громадами. Проаналізовано роль місцевого самоврядування як фактору становлення громадян- ського суспільства. Встановлено взаємозв’язок процесів розвитку місцевого самоврядування та громадянського суспільства. Визначено напрями активізації участі населення у місцевому самоврядуванні з метою досягнення суспільно значущих результатів.
О ПРОБЛЕМАХ ЗАНЯТОСТИ МОЛОДЕЖИ В УКРАИНЕ
(Європейський вектор економічного розвитку, 2015-01-28) Кузьменко, Оксана Василівна; Рижкова, Галина Анатоліївна
Рассматриваются проблемы занятости молодежи в Украине и направления повышения их предпринимательской активности. Проведен анализ трудоустройства молодежи и ее участия в развитии отечественного предпринимательства. Обоснованы пути вовлечения молодежи в предпринимательство с учетом сбалансированности регуляторной системы, поддержки государства и сокращения бюрократии.

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